Posted on Feb. 23, 2018
This year, all students that took up the course Digital Communication Management in the CALM program participated in the Digital Masters Academy (DMA).
The DMA is organized every year by Google Belgium and Bloovi Me to bridge the gap between education and industry when it comes to the digital transformation. In the fall semester of 2017 4,300 students from more than sixteen higher educations institutions enrolled in the program.
Part of the program was to run a Google AdGrants campaign for a non-profit organization. Our three students teams worked really hard and managed to run successful campaigns for three Ghent-based organizations: Protos, De Centrale and CATAPA.
Yesterday, we found out that the Protos student team won second place from all students who participated in the program. An extraordinary achievement!